«Новинки мобильной рекламы», Вячеслав Прохоров, mytarget
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2017 0+64 12+ 52%
: TNS Web Index , 2016 2016, ( 0+, 12+), - , , . %
: TNS Web Index , 100k+, -'16, 12+ , Monthly reach, % , -'15
65%-2%
26%0%
48%+18%
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* 6000 , Verizon Wireless social connections 1.04.15 15.04.15 40% 25%
: TNS Web Index , 100k+, 12+ , Monthly Reach, .., ,
12-2425-4445+
9 38913 9613 7229 88117 0375 5219 38819 0227 546 , 2014 , 2015 , 2016 +5%+22%+48%-5%+12%+37%
71745111827101424 700k+, 100%= / , 3: TNS Web Index, 700k+, 2016, % , , ,
12-2425-3435-64messengers
42035717248102212-2425-3435-64
: Liveinternet, 2016,
60 000 00050 000 00040 000 00030 000 00020 000 00010 000 0000 2014 2014 2014 2014 2014 2014 20145031
MYTARGET
TNS Web Index, desktop & total mobile, 2016, -, 12-64, MAU (% Mail.Ru Group)26%19%55%/
76%18%3%2%1% Liveinternet, 2016, Mail.Ru Group, -
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Mail.Ru Group . RA COSMOShttp://[email protected]+7 (351) 225-01-18
http://fb.com/slava.prokhhttp://target.my.com/