謝儒生 龐繼元 謝崇文 謝正裕 鄭瑛彬 賴慧明 葉南輝 許宗益

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The Bullwhip Effect in Supply Chain. . Distorted information from one end of a supply chain to the other can lead to tremendous inefficiencies Excessive inventory investment Poor customer service Lost revenues Misguided capacity plans - PowerPoint PPT Presentation