스튬 크리에이션 소개서
DESCRIPTION
Interactive BTL Agency - 스튬 크리에이션 소개서입니다TRANSCRIPT
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CROSS-OVER Agency - stu:m creation
Copyright (c) stu:m creation. All Rights reserved
대표이사 Profile
고려대 경영학과
University of Cambridge Language Centre
로레알 코리아 Brand Manager
스튬 크리에이션 - 대표이사
한국 예술 종합 전문학교 매니지먼트 학과 출강
98 :
99-00 :
03-08 :
08-현재 :
11-현재 :
BTL Promotion Cross-over Team Design Team Planning team
대표이사
Finance
stu:m creation
조직도
Strategic Taskforce eaU[ou] Marketingfor your brand [French = water]
stu:m creation은클라이언트에게 특화된 마케팅 프로젝트 팀의 일원으로서
물과 같은 필수적인 역할로 성공적인 마케팅을 약속 드립니다.
History
2008Stu:m Creation 설립
JM World Brand Party
Ferrari VIP Promotion
L’OREAL Commercial photo shooting
OAKLINE Brochure
Welstory Brochure
조윤경 Art Exhibition
SAMSUNG Recruitiing Campaign
SAMSUNG Brand Co-MKTG
SK증권 Opening Event
SONY Product Campaign
LOTTE VIP Promotion
LOTTECARD Promotion Planning
L’OREAL VIP Promotion
L’ORANGEL Preserved Flower Exhibition
L’OREAL Trend Collection show
BY ZOE VIP Promotion
COMOREBI VIP Promotion
2009PROVOST Trend Collection Show
KIMUSE Revivals Jewelry Exhibition
BY ZOE Press Conference
RACHEL Press Event
SUPER NOMAL VIP Promotion
ACUVE Brand Launching Promotion
KERKER Trend Collection Show
AMOS Trend Collection Show
AMOS Collection Commercial shooting
AVEDA VIP Promotion
COMOREBI Product Launching Promotion
SONY Brand Co-MKTG
2010KERKER Trend Collection Show
우리투자증권 VIP Promotion
SAMSUNG Recruitiing Campaign
SONY BTL Promotion
BMW BTL Promotion
BOTTEGA BENETA Year End Party
2011AMOS Hairshow
DIMITO Showcase
MISE EN SCENE Opening Hairshow
ACUEVE BTL Promotion
Copyright (c) stu:m creation. All Rights reserved
Copyright (c) stu:m creation. All Rights reserved
Cross-over Agency - stu:m creation
Integrated
Campaign
OFF-Line Promotion Online Channel Management
Creative Competency
stu:m creation은 풍부한 경험을 바탕으로 진행하는 OFF-Line 프로모션 전략과최근의 Digital 트랜드를 반영한 온라인 마케팅 전략으로 Integrated Campaign을 제공합니다
Best Integrated Campaign
OFF-Line Promotion Online Channel Management
Creative Competency
온라인 상에서 영향력이 있는 뷰티 블로거를 대상으로 한 오프라인 뷰티 클래스 프로모션 및브랜드 관련 키워드 선점을 통한 SMO (Social Media Optimization) 효과 극대화,
3개월의 캠페인 기간 동안 30만 블로그 포스팅 노출, 아큐브 디파인 매출 21% 상승
http://www.youtube.com/watch?v=J4732ftRr2Q
[ Acuvue Define Integrated Campaign ]
The Result
Campaign Highlight Video
Creative Competency
Acuvue Define
Beauty Secret Club
BMW Korea
GT ON THE ROAD
AMOS
6th Hair In Trend
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Title : 아큐브 디파인 Beauty Secret Club Season 2 with 이민정 / 손대식 / 정윤기Type of work : Showcase / Power Blogger ProgramCompany : ACUVUEYear : 2011. 03.30Directed by Kim Kyong Tae
아큐브 디파인 – 뷰티 시크릿 클럽 On/Offline Promotion
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Sony 싞제품 On/Offline PromotionTitle : Sony Bravia / 해드폰, /보이스 레코더, /이어폰 / 오디오 제품군 등 싞제품 On-Off 프로모션Type of work : Online Page 제작 / BTL PromotionCompany : SonyYear : 2010. 2 ~ 현재Directed by Kim Kyong Tae
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BMW FINE DRIVE – BMW GT Test Driving with 김중만Title : BMW FINE DRIVE Type of work : BTL PromotionCompany : BMWYear : 2010. 8Directed by Kim Kyong Tae
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Ferrari VIP F1 관전 프로모션 – FMK korea Ferrari VIP F1 관전 프로모션 – FMK korea Title : Ferrari VIP F1 관전 프로모션 – FMK korea Type of work : BTL PromotionCompany : FMK KoreaYear : 2008. 4Directed by Kim Kyong Tae
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Brand Co-MKTG
로레알-삼성전자센스 컬러 co-promotionTitle : L’OREAL – SAMSUNG co-promotionType of work : co-promotionCompany : L’OREAL KOREAYear : 2008. 8Directed by Kim Kyong Tae
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Copyright (c) stu:m creation. All Rights reserved
아모스 헤어쇼Title : AMOS Trend collection ShowType of work : Trend ShowCompany : AMOSYear : 2009. 11Directed by Kim Kyong Tae
Trend Collection Show
Trend Collection Hair Show
2011 이철헤어커커 주니어 스타일리스트 쇼Title : KERKER 주니어 스타일리스트 쇼Type of work : Trend ShowCompany : KERKERYear : 2011. 01.19Directed by Kim Kyong Tae
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VIP Event – AVEDA Sparkling Club Party아베다 VIP 클럽 파티Title : AVEDA Sparkling Club PartyType of work : VIP PartyCompany : AVEDAYear : 2008 . 12Directed by Kim Kyong Tae
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