© 2011 vmware inc. all rights reserved confidential horizon suite vs. the competition jia dai, euc...

© 2011 VMware Inc. All rights reserved

Confidential

Horizon Suite vs. the Competition

Jia Dai, EUC Competitive Marketing

January, 2013

2 Confidential

Agenda

What is Horizon Suite and why we need it

Advantages of Horizon Suite

3 Confidential

The Opportunity: Entering the Post-PC era

DEVICE

PC, Mac, tablet, smart phones, thin clients…

APP

Windows, SaaS, Mobile apps….

CONNECTION

LAN, WAN, wifi, 3G, 4G

CONVENIENCE

Follow me data/app, app store, SSO, self-service

MANAGEMENT

Identity, License, Entitlement, Apps. Hybrid environment

SECURITY

DLP, Encryption, Endpoint

CONTROL

Monitoring, Audit, Compliance, Polices

SLA

Reports, Up time, HA

4 Confidential

The Battleground: Workspace Aggregation

4

5 Confidential

The Battleground: Management Aggregation

5

6 Confidential

Application catalog and

access management

File & Sync

Mobile Workspace

The Players

Point solutions – Pure players Integrated solution

VMware Horizon Suite

Ping Identity

Okta

Simplified

CloudGateway (CTXS)

Dropbox

Box.net

Egnyte

ShareFile (CTXS)

MobileIron

Airwatch

Zenprise (CTXS)

Good

Nukona (SYMC)

CloudGateway (CTXS)

Cloud- Identity

management

File & Sync

MDM

MAM

Legacy Windows

Windows RDS

vWorkspace

XenDesktop (CTXS) Legacy Windows

7 Confidential

Horizon Suite

VMware Horizon SuiteSimplify, Secure, Empower

Post-PC Era JourneyHorizon Workspace

(Apps, Data, Mobile)Horizon Mirage Horizon View

Physical Desktops Virtual Desktops Multi-Device Workspace

THE PLATFORM FOR WORKFORCE MOBILITY

8 Confidential

How to position Horizon Workspace against competition?

Crowded offering from start-ups

Known and established vendor Solid reputation for delivering robust product Understands enterprise IT needs

Trusted enterprise vendor

Many point-solutions with no integration

Centrally manage and entitle users to corporate assets based on policy

Simplify the complexities of the multi-device world with a single management platform

Centralized and integrated IT management

Consumer-oriented solutions lack

comprehensive security

Secure access to corporate assets on mobile devices

Enable employees to securely collaborate with external parties

Ensure compliance and audit trail

Enterprise-grade security and compliance

Low user acceptance increases risk

A single Workspace for accessing all corporate assets regardless of the device

Maintain intuitive & native user experience Separate corporate assets from personal ones

Focused on end-user adoption

Alternatives

9 Confidential

Functional Competitive Categories

Category Functional description Shortcoming

Cloud-identity management

Used to initiate, capture, record and manage user identities and their related access permissions to Private Cloud or Public Cloud assets.

Mainly providing Single Sign On to cloud-based apps. No Windows or other apps.

File & Sync

Allows users to upload/synchronize files that could then be accessed over the internet from any device, by the same user or possibly by other users, after a password or other authentication is provided.

Many products offer cloud-only deployment. No integration into a workspace

MDM

Enables to remotely manage and control mobile devices through policies defined at server level and sent Over The Air (OTA) to the device. Typical policies include password enforcement, hardware lockdown and wipe the all device.

Low user acceptance in BYOD since it restricts device capabilities

MAM

Enables to manage apps and distribute them OTA to smartphone, adding manageability capabilities to the applications, so corporate content is separated from personal. Capabilities include data containment, data encryption at rest, VPN tunnel and wipe of corporate assets only.

Applications need to be modified so they can be applied the security policies

10 Confidential

Citrix Point Solutions

CloudGateway ShareFile ZenpriseXenDesktop

Citrix Mobile & Desktop

11 Confidential

Horizon Suite vs. Citrix Point Tools

Horizon Suite Citrix CloudGateway, ShareFile, XenDesktop, Access Gateway

Secure, Extensible and flexible platform fully integrated with vSphere platform

Citrix purchases piece parts with a long road to integration

100% on premise file sharing solution in addition to offering a cloud solution

ShareFile only offers data on premise. Application is still hosted by sharefile.com

Desktop Layering, Migration, and Desktop Backup and Recovery

None

Tight integration and similar management experience as vSphere

No specific integration with vSphere

Android-dual persona None

And best of all – It’s a suite! Citrix requires purchase of CloudGateway, XenDesktop, ShareFile, and Netscaler Access Gateway

13 Confidential

Horizon: Platform as a vApp

Workspace vApp

ConfiguratorVA

OS (SLES)

tcserver

Management VA

OS (SLES)

App

API

DBtcserver

Data VA

OS (SLES)

App

API

DB LDAPJetty

App

ConnectorVA

OS (SLES)

tcserver

App

ProxyVA

OS (SLES)

Nginx

Modules

• Central Wizard UI

• Distributes settings across VAs

• Network, Gateway, vCenter, SMTP attributes

• Add / remove modules

• Manage certs, security

• User authentication

• AD secure bind and synchronization

• Set replication schedule

• Sync View pools and ThinApp

• Enables single user-facing domain

• Routes requests to correct node

• Reverse proxy insulates VAs

• Workspace Admin UI

• Application Catalog

• Manage user entitlements

• Workspace Groups

• Reporting

• Stores files

• Controls file sharing policy for internal and external users

• Manage file preview server

• Serves end user web UI

15 Confidential

Features

Benefits

Horizon: Catalog

Single catalog to manage all Suite Apps and Services:

Apps: Web, Windows, iOS, Android

Services: Files, Apps, View

End to end application life cycle mgmt from “app publishing” to “analytics”

IT admins have a single place to publish, entitle and audit all resources

End users have a single place to get all their “work apps” regardless of app type

16 Confidential

Horizon: Designed for Enterprise Deployment

Features

Benefits

Scale out appliance in vApp

On Premise Deployment

Active Directory for Identity/Users/Groups

Backup/HA/DR using vSphere

DMZ Proxy

Total control

Easy install & setup

Leverage existing investments

High SLA with low TCO

Broad Storage Choices from vSphere

17 Confidential

Citrix: CloudGateway Architecture

Not a vApp,

Multiple OS

18 Confidential

Citrix: Limited Extensibility

19 Confidential

The unified console presents a single hub for reporting, audit, user entitlements and policies.

Administrators can manage application access across all devices, not just virtual machines.

Horizon: Unified Administration Console

Allowing administrators to manage infrastructure and application access

View allows administrators to configure infrastructure and pools of desktop images

Horizon Manager defines app policies on Windows and SaaS applications

Horizon Unified Console allow admins to set apps and services

Admin Access

Features

Benefits

20 Confidential

Citrix: Complex Management Interfaces

21 Confidential








None





22 Confidential

Horizon: Built-in On-premise Data Service

22

23 Confidential

CloudGateway: Loose Integration of Data Service

25 Confidential








None





26 Confidential

Centralized Image Management for Virtual & Physical

ViewVDI Image

VDI

Off-Network BYOD Macs

Off-Network BYOD Win Laptops

BYOD

Localexecution

In VM

Centralexecution

Efficient Remote Protocol

Thin/Zero-Clients

Networked Mobile Devices

Networked BYOD Laptops

Physical

Localexecution

Corp Owned Laptops

Power-User Workstations

CAPEX Sensitive Desktops

Efficient WAN Streaming &

Caching

Mirage

Centralized Image• Windows 7 Migration

• Physical to Virtual Migration

• Backup and DR

• Offline Virtual Desktops

29 Confidential








None





30 Confidential

Horizon View: Directly Leverages the Power of vSphere

• Full Virtualized 3D Graphics

• Storage Accelerator

• Composer Array Integration

• vCloud Network & Security

• SE Sparse Disk Utilization

• vSphere Web Client Integration

Unique Integration

31 Confidential

Horizon View: Easier to Deploy and Manage

Windows 8 Desktop Support

• Citrix does not have official support for Windows 8

• Smooth transition from POC to production rollout of Windows 8

• Enable IT to leverage the latest desktop capabilities

Integration with Mirage

• Smooth transition from physical to virtual

• Local performance for offline virtual desktops

• Leverage local server storage with protection by Mirage

Support Virtual Center Appliance

• Simplified deployment

• Less dependency on Windows Server

Horizon Based ThinApp Entitlement

• More flexible management

• True service experience

33 Confidential








None





34 Confidential

The Android Workspace – Isolated OS

Empower users with access to enterprise services while on the go

Full Version of Android OS

Provide a consistent native mobile experience to employees across devices, reducing fragmentation

Any application can by deployed to employees without modifications

Productivity Features

Applications Exchange e-mail client, calendar, contacts, SwiftKey, Webex, etc

VPN and network printing

Dual-telephony and billing

Retain complete work phone ownership through Horizon Manager

Confidential

35 Confidential








None





36 Confidential

Horizon Suite

Horizon View: Included in Horizon Suite

Horizon Workspace(Apps, Data, Mobile)

Horizon Mirage

Horizon View

Horizon View

© 2011 vmware inc. all rights reserved confidential horizon suite vs. the competition jia dai, euc...

Documents

time horizon suite

workspace edition

itadvantages of horizon

public cloud assets

cloudbased apps

mobile apps

workspace aggregation4

riska single workspace